What if you could build a more profitable, sustainable business without sacrificing your time, energy, or sanity to get there?

You’re not lazy.
You’re not doing it all wrong.
And no, you're not the only entrepreneur who feels overwhelmed, stretched too thin, or unsure of what to do next.
You've built something amazing, and yet...
You're second-guessing yourself constantly.
You're working harder than ever but still wondering where the money is going.
You're exhausted trying to juggle clients, finances, marketing, operations, and everything else that
comes with running a business.
And deep down, you're asking yourself:
Is it supposed to feel this hard?
Your business should support your life, not consume it.
The answer isn't working harder. It's working smarter.
It's building better systems, making more informed decisions, and creating a business that aligns with the life you actually want to live.
And that's exactly what I'm here to help you do.
Whether you're just starting out, trying to grow, or looking to create more profitability and freedom, you're in the right place. Together, we'll focus on practical strategies, financial clarity, and sustainable business growth so you can move forward with confidence.
I'm a CPA with more than 25 years of experience, an entrepreneur, educator, business advisor, and founder of Profit & Lattes.
My career has taken me through boardrooms, classrooms, community organizations, and entrepreneurial ventures. I've served as a Director of Financial Planning, Professor, Program Coordinator, consultant, coach, and business owner, helping people and organizations grow through better financial decisions, stronger systems, and practical business strategy.
In 2022, I founded Profit & Lattes to help entrepreneurs navigate the realities of business ownership with greater clarity and confidence. Since then, I've worked with business owners across Ontario through consulting, coaching, workshops, and educational programming focused on profitability, business planning, financial management, and sustainable growth.
Today, I work with entrepreneurs, small business owners, economic development organizations, and community partners to help build stronger businesses and stronger communities.
What I've learned over the years is that most business owners don't need more information. They need clarity, accountability, practical support, and someone who can help them turn ideas into action.
My approach combines financial expertise, business strategy, education, and real-world entrepreneurial experience to help business owners make better decisions, improve profitability, and build businesses that support the life they actually want to live.
Because success isn't about working harder.
It's about building a business that works better.


empathy
I believe every entrepreneur deserves to feel seen, heard, and supported. Running a business can be challenging, overwhelming, and sometimes lonely. I meet people where they are and help them move forward with practical guidance and encouragement, without judgment.

honesty
I believe in telling the truth, even when it's uncomfortable. Real growth comes from honest conversations about business, money, challenges, and opportunities. No fluff, no false promises, just practical advice and clear direction.

resiliance
Business ownership is a journey filled with ups, downs, setbacks, and successes. I believe resilience is built through consistency, adaptability, and progress over perfection. Together, we focus on building businesses that can thrive through change.

Build With Confidence. Running a business comes with constant decisions. Together, we'll create clarity around your goals, strengthen your decision-making, and build systems that help you move forward with confidence. No more second-guessing every move or wondering if you're on the right track.
Improve Profitability. You're not running a charity. We focus on pricing, profitability, cash flow, and financial systems that help you keep more of what you earn. It's time to stop working harder for less and start building a business that rewards your effort.
Create Sustainability. Your business should support your life, not consume it. We'll build processes, boundaries, and strategies that reduce overwhelm, create consistency, and help you grow without burning yourself out in the process.
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